Terms & Conditions

Effective date: 16 November 2026

1. About Theek Hai and these Terms

1.1 Theek Hai (the website at theek-hai.com and our social media accounts, including @theekhai.pk on Facebook, Instagram, Threads and TikTok, and @TheekHaiPK on YouTube and X) is operated by Theek Hai, Commercial Plaza, Globe Chowk, Askari 11, Lahore, Pakistan (“Theek Hai“, “we“, “us“, “our“).

1.2 Theek Hai is a review platform. Buyers use it to share reviews of products bought from online shops operating in Pakistan, including shops that sell on Instagram, TikTok and their own websites (“Shops“).

1.3 These Terms & Conditions (“Terms“) apply to everyone who visits or uses Theek Hai (“you“). By using Theek Hai, or by ticking the box on our review form, you agree to these Terms. If you do not agree, please do not use Theek Hai.

1.4 The following documents form part of these Terms:

• our Privacy Policy, which explains how we handle personal information; and
• our Reward Terms, which apply if you take part in a reward campaign.

1.5 We may update these Terms from time to time. We will post the updated version on this page with a new effective date. If a change materially affects reviewers, we will also tell them by email or with a notice on the website. If you keep using Theek Hai after a change takes effect, you accept the updated Terms.

2. Who can use Theek Hai

2.1 Anyone may read reviews on Theek Hai.

2.2 To submit a review, report a review or take part in a reward campaign, you must:

• be at least 18 years old;
• live in Pakistan; and
• use an email address that belongs to you and that you can access.

2.3 You may only use one email address on Theek Hai. Creating or using more than one identity is not allowed.

3. What Theek Hai is, and what it is not

3.1 We are not a seller or marketplace. Theek Hai does not sell products, take orders or handle payments between you and a Shop. Any purchase you make is a contract between you and that Shop only.

3.2 What “Verified buyer” means. When a review shows “Verified buyer”, it means our team checked the proof of purchase the reviewer gave us and it appeared genuine at the time. It does not mean that:

• we inspected, tested or approved the product;
• the product is original, safe or fit for a particular use;
• we endorse or recommend the Shop; or
• the Shop will give you the same experience.

3.3 Reviews are opinions of reviewers. Reviews reflect the personal experience and opinion of the reviewer who wrote them. They are not statements or opinions of Theek Hai.

3.4 Scores. Every review gives six separate ratings from 1 to 5: an overall star rating for the product, and ratings for Picture/Description Accuracy, Product Quality, Value for Money, Delivery & Packaging and Customer Service. A product’s ratings are the averages of its approved reviews. A Shop’s ratings are the averages of the approved reviews of all its products, counted per review. A Shop’s score is only shown once it has at least 3 approved reviews; until then it shows “Not enough reviews yet”. Scores change automatically as reviews are approved, edited or removed. Shops cannot pay us to add, change or remove reviews or scores.

3.5 “Shop carefully” notices. If we have serious concerns about a Shop, for example after repeated reports or evidence of pressure on reviewers, we may show a “Shop carefully” notice on its page while we look into it.

3.6 Use your own judgment. Theek Hai helps you make better-informed decisions, but it cannot remove every risk of fraud, scams or poor service online. You remain responsible for your own buying decisions.

3.7 Product categories. We currently accept reviews in these categories: Clothing, Shoes, Baby Care, Skincare, Home Gadgets and Electronics. We may add, rename or remove categories at any time.

4. Your reviewer profile and dashboard

4.1 Theek Hai does not use passwords. When you submit your first review, we create a private reviewer profile linked to your email address.

4.2 To open your dashboard, you enter your email address and we send you a sign-in email with a link and a 6-digit code. The link and the code can each be used once and stop working after 30 minutes. Links inside our notification emails (for example “Fix your review”) work once within 7 days. After you sign in, the device stays signed in for 30 days unless you sign out.

4.3 Keep your email account secure. Anything done through sign-in links or codes sent to your email address will be treated as done by you. Tell us straight away at hello@theek-hai.com if you think someone else has access to your email.

4.4 How your name is shown. Public reviews show your first name and the first letter of your last name (for example “Ayesha K.”). If you tick “Hide my name” on the review form, your review shows only “Verified buyer”. The name you give must be your real name and must not impersonate another person or a Shop.

5. Submitting a review

5.1 What every review needs. To submit a review you must provide:

• a link to the product you bought (and its name and category, if it is not on Theek Hai yet);
• the links of the Shop you bought it from (Instagram, TikTok and/or website);
• the date of your order, which must be within the 60 days before you submit;
• proof of purchase;
• at least one and up to six photos of the product you received, taken by you;
• the six ratings described in clause 3.4;
• a written review of at least 20 characters;
• your email address, name and phone number; and
• confirmation, by ticking the two boxes on the form, that you are 18 or older and bought the product yourself, and that you have read and agree to these Terms, the Reward Terms and the Privacy Policy.

5.2 Optional parts. A video (one per review, 15 to 60 seconds long), the experience questions and the return, exchange and refund question are optional, unless you are taking part in a reward campaign (see the Reward Terms). You may also answer any extra questions shown on the form.

5.3 Proof of purchase. Proof of purchase can be an order confirmation, invoice, receipt, payment record or chat screenshot showing the order. Proof of purchase is kept private. It is seen only by our moderation team, is never published, and is deleted 90 days after we approve or reject your review. Before uploading, we recommend hiding details we do not need, such as your home address, phone number and bank or card details. The Shop name, order date and item ordered must stay visible.

5.4 Moderation. A member of our team checks every review before it is published. We aim to decide within 72 hours of submission, but it may take longer at busy times. We will email you our decision. We may:

• approve the review, which publishes it;
• put it on hold and tell you what to fix. You can fix it from your dashboard and send it again. If a correct fix does not reach us within 7 days, we may reject the review; or
• reject the review and tell you why.

5.5 Edits we may make. We may remove personal information, blur faces or fix formatting before publishing a review. We may also correct a detail that is clearly wrong, such as a product linked to the wrong Shop or a rating you tell us you entered by mistake. We never change the meaning of your review. Every change we make is recorded, and we will email you if we change the content of your review.

5.6 Honesty. Every review must be based on your own genuine purchase and experience. Each order can be reviewed only once. While a review of an order is on hold, fix that review instead of sending a new one.

5.7 Changing the product link. If you change the product link while fixing a review, the review moves to that product once approved.

6. Review Guidelines

6.1 Describe what happened to you, clearly and honestly. Stick to facts you experienced and give your opinion of them. For example, write “I ordered a cotton shirt and received polyester” rather than “this shop is a fraud”.

6.2 Not allowed. We will reject or remove reviews that contain any of the following:

• Fake or borrowed purchases: reviews of something you did not buy, or using someone else’s order or proof.
• Fake or borrowed media: photos or videos you did not take, stock images, or images that are AI-generated or edited in a way that misrepresents the product.
• Conflicts of interest: reviews by a Shop’s owner, staff or their relatives, by a competitor, or by anyone paid or rewarded by a Shop or competitor. This includes reviews written in exchange for a free product, discount or refund from the Shop.
• Wrong product or Shop: content about a different product, order or Shop than the one linked.
• Unsupported accusations: accusing a person or Shop of a crime, or stating as fact something you cannot support from your own experience.
• Other people’s personal information: phone numbers, home addresses, CNIC numbers, private chat screenshots or other personal details of Shop staff or anyone else, in public text, photos or videos.
• Children: photos or videos in which a child’s face can be identified.
• Abuse: hate speech, threats, harassment, sexual content, profanity directed at people, or content that targets anyone based on religion, ethnicity, gender or any other personal characteristic.
• Spam and promotion: advertising, referral or promo codes, links to other shops, or repeated or copied text.
• Infringement: content that infringes someone else’s copyright, trademark or other rights.
• Unlawful content: anything that is illegal under the laws of Pakistan.
• Duplicates: more than one review for the same order.

6.3 What happens if you break these rules. We may reject or remove the review, block you from sending further reviews, and cancel or reclaim rewards as set out in the Reward Terms.

7. Your content and our licence to use it

7.1 You keep ownership. You own the reviews, ratings, photos, videos and other content you submit (“Your Content“).

7.2 Licence to Theek Hai. By submitting Your Content, you grant Theek Hai a non-exclusive, worldwide, royalty-free, perpetual and irrevocable licence to host, store, copy, display, publish, distribute, translate and adapt Your Content. This includes cropping, resizing, compressing, adding subtitles and adding Theek Hai branding or our mascot. We may use Your Content:

• on the Theek Hai website, including when it is installed on a phone as an app;
• on Theek Hai’s social media accounts;
• in Theek Hai advertising and marketing materials; and
• in review widgets or data feeds that show Theek Hai reviews and scores on other websites, including Shop websites.

We may sub-license these rights to service providers who help us run Theek Hai. This licence continues even if you stop using Theek Hai.

7.3 Credit. When we show Your Content, we show your name as described in clause 4.4, or “Verified buyer” only. We never publish your email address, phone number or proof of purchase.

7.4 Your promises. By submitting Your Content, you confirm that:

• it is your own work and based on your own purchase and experience;
• you have the right to grant the licence in clause 7.2;
• anyone identifiable in your photos or videos has agreed to appear in them; and
• it follows these Terms and the Review Guidelines.

8. Removing reviews and your personal information

8.1 Approved reviews stay published. Shop scores and buyers rely on the complete review history. For this reason, you cannot delete or edit a review after it has been approved. If your review contains a factual mistake, such as the wrong product link, contact us at hello@theek-hai.com and we may correct it.

8.2 Removing your personal information. You can ask us at any time to remove your personal information. Once all rewards owed to you have been paid, we will delete your email address, name, phone number and payout details. Your reviews remain published, showing “Verified buyer” with no name. We keep a record of rewards paid, as required for accounting. Our Privacy Policy explains this in more detail.

8.3 Our right to remove content. We may remove or hide any content at any time if it breaks these Terms, following a report under clause 9, or where the law requires it. If we remove an approved review, we will email you.

9. Reporting a review (including for Shops)

9.1 Who can report. Anyone, including Shop owners, can report a review by emailing hello@theek-hai.com with “Report a review” in the subject line.

9.2 Reasons to report. You can report a review that you believe:

• is not based on a genuine purchase;
• contains statements of fact that are false;
• contains personal information;
• is linked to the wrong product or Shop;
• infringes your rights; or
• breaks the Review Guidelines or the law in any other way.

Please include the review link, the reason, and any evidence, such as your order records. If you write on behalf of a Shop, we may first ask you to confirm that you represent it.

9.3 What we do.

• We acknowledge your report within 2 working days.
• If the report shows a clear breach, such as personal information or abuse, we may hide the review while we investigate.
• We may ask the reviewer to respond or give more evidence. We may also ask the reporting Shop for evidence, such as order records.
• We aim to reach a decision within 14 days. We may keep the review, edit it to remove the problem, or remove it.
• We tell both the person who reported and the reviewer what we decided.

9.4 What we do not do. We do not remove reviews just because they are negative, or because a Shop disagrees with the reviewer’s opinion. Shops cannot pay us to remove reviews or change scores.

9.5 Shops must not pressure reviewers. Shops must not threaten, harass, pay or reward a reviewer to change or remove a review. If we find that a Shop has done this, we may show a “Shop carefully” notice on its page.

9.6 Formal legal notices must be sent in writing to hello@theek-hai.com and to Theek Hai, Commercial Plaza, Globe Chowk, Askari 11, Lahore, Pakistan.

10. Rewarded reviews

10.1 From time to time, Theek Hai runs reward campaigns. In these campaigns, Theek Hai pays reviewers for verified video reviews. Rewards are never paid by Shops.

10.2 Rewards are paid for verified submissions that meet the campaign rules. A reward never depends on whether the review is positive or negative. We never ask reviewers to write positive or negative reviews, and a rewarded review is checked in exactly the same way as any other review.

10.3 Reward campaigns are governed by our Reward Terms. If you post on social media about a reward you received from Theek Hai, you must make clear that it was paid by Theek Hai (for example “#ad” or “Paid by Theek Hai”).

11. Acceptable use

You must not:

• copy, scrape or collect reviews, scores or other data from Theek Hai using bots or automated tools, or use them commercially without our written permission;
• try to access parts of Theek Hai you are not authorised to use, or interfere with its security or normal operation;
• send reviews or sign-in requests in bulk, or try to get around the limits we set on them;
• upload viruses or harmful code;
• impersonate any person, Shop or Theek Hai; or
• use Theek Hai for anything unlawful or misleading.

12. Our intellectual property

The Theek Hai name, logo, potato mascot, website design, text and graphics belong to us or our licensors. You may not use them without our written permission, except to share links to Theek Hai pages.

13. Links to Shops and other websites

Theek Hai links to Shop pages and other third-party websites. We do not control them and are not responsible for their content, products, prices, privacy practices or availability.

14. Disclaimers

14.1 Theek Hai is provided “as is” and “as available”. We do our best to keep it accurate and running, but we do not promise that it will be error-free or always available.

14.2 We do not guarantee that any review is accurate or complete, or that any Shop or product is genuine, safe or of good quality.

15. Limitation of liability

15.1 To the extent allowed by law, Theek Hai is not responsible for:

• any loss arising from a purchase you make from a Shop, or from the Shop’s products or service;
• any decision you make based on reviews or scores on Theek Hai; or
• any indirect or consequential loss, or loss of profit, business or data.

15.2 To the extent allowed by law, our total liability to you for any claim relating to Theek Hai is limited to the greater of: (a) the total rewards we paid you in the 6 months before the claim; or (b) PKR 5,000.

15.3 Nothing in these Terms excludes liability that cannot be excluded by law.

16. Indemnity

You agree to compensate Theek Hai for any loss, claim or cost, including reasonable legal costs, that results from Your Content or from your breach of these Terms.

17. Suspension and termination

We may suspend or end your access to Theek Hai at any time if you break these Terms or if we reasonably suspect fraud. This includes blocking your email address from sending reviews. Clauses 7, 8, 14, 15, 16 and 18 continue to apply after your access ends.

18. Governing law and disputes

18.1 These Terms are governed by the laws of Pakistan.

18.2 If you have a complaint, please contact us first at hello@theek-hai.com so we can try to resolve it.

18.3 The courts at Lahore have exclusive jurisdiction over any dispute relating to these Terms or Theek Hai.

19. Language

Theek Hai may show summaries or translations of these Terms in Urdu, Roman Urdu or another language. If there is any difference, the English version applies.

20. General

• These Terms, the Privacy Policy and the Reward Terms are the whole agreement between you and Theek Hai about your use of Theek Hai.
• If any part of these Terms is found invalid, the rest stays in force.
• If we do not enforce a right straight away, we have not given it up.
• We may transfer our rights and obligations under these Terms to another organisation, for example if Theek Hai is sold or reorganised. You may not transfer yours.

21. Contact us

• General support, reports and legal notices: hello@theek-hai.com
• Post: Theek Hai, Commercial Plaza, Globe Chowk, Askari 11, Lahore, Pakistan
• Phone: +92-349-1573594